The Seven Primary Motivations Where Marketers Get It Wrong Making Bad Assumptions About App Use Failing to Connect with Users During "Me Time" Underinvesting in Mobile Media To marketers, the prospect of reaching shoppers through their smartphones is tantalizing. But mobile doesn't always mean on the go.
How People Really Use Mobile
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The Twitter hashtag #MobMin is a collection of resources to help you learn more about integrating mobile technology in your ministry.
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